20 Outstanding Graphic Design Projects That Will Inspire You to Enter the A’ Design Awards

Every year, the A’ Design Awards showcase excellence in design across over 100 creative disciplines—ranging from packaging and visual identity to architecture, product innovation, and communication design. The competition welcomes designers from around the world, rewarding originality, ingenuity, functionality, and visual storytelling. If you are preparing to submit your own work, these 20 award-winning graphic design projects from a past edition will offer insight and creative momentum. Each project represents the highest level of craftsmanship and thought leadership, proving that graphic design isn’t just about aesthetics—it’s about emotion, culture, and enduring impact.

1. Legend-Inspired Whisky Presentation by Fengsheng Cai

Fengsheng Cai’s packaging for a premium whisky brand draws profound influence from the timeless legend of King Arthur and his mythical sword, Excalibur. This concept isn’t just symbolic—it’s immersive. The design physically manifests the legend by incorporating a slow, majestic elevation of the bottle as the case opens. This theatrical unboxing experience turns the act of pouring whisky into a ritual of prestige.

The teardrop-shaped container is not arbitrary—it resembles a precious gemstone, reinforcing the notion that each drop of the whisky is as rare and exquisite as a diamond. The geometric elegance and precision craftsmanship of the packaging reflect luxury at every angle. The fusion of mythology, material richness, and mechanical movement results in a sensory design that transcends function. It brings narrative, artistry, and ritual together in one unforgettable presentation.

More than just holding a beverage, this packaging tells a story. It elevates the consumer experience from passive use to active appreciation. Fengsheng Cai has not merely designed packaging; he has composed a legend that lives on a shelf, one that customers remember long after the bottle is empty.

This whisky box is a masterclass in storytelling through packaging. It embodies the essence of luxury design—merging visual elegance with mechanical sophistication and cultural symbolism. The project exemplifies how historical narrative and modern branding can harmonize to produce a piece that is both aesthetically striking and intellectually engaging.

2. Eco-Forward Brand Tribute by Omdesign

In a world where design must respond to urgent ecological challenges, Omdesign’s packaging project stands as a beacon of environmental consciousness fused with professional celebration. Created as a promotional piece for their agency, the design commemorates the firm's 165 international accolades—but with a much deeper message.

Crafted entirely from eco-friendly, sustainable materials, the packaging takes on a dual identity: it serves as a portfolio of creative success and a tribute to nature’s fragility. The project was born in the wake of devastating wildfires that ravaged Portugal, making the ecological theme not just relevant but deeply personal. The use of recycled textures, organic dyes, and minimalist design principles makes the packaging a tactile representation of renewal and reflection.

Its restrained aesthetic—eschewing flamboyance in favor of modest elegance—allows the materials themselves to speak. The texture, the earthy palette, and the lightweight structure all communicate one clear message: responsibility can be stylish, and sustainability can be sophisticated. Omdesign manages to fuse environmental integrity with brand prestige without compromising either.

In the broader context of modern branding, this project is an eloquent example of how agencies can embed their values into every aspect of their output. It’s a piece that speaks not only of past achievements but of future direction. It illustrates how packaging can rise beyond marketing utility to become a statement on ethics, values, and environmental stewardship. Omdesign shows that awards are not merely symbols of success, but opportunities to reinforce a commitment to the planet.

3. Glow-in-the-Dark Elegance for Amaro 33 by YG Design

YG Design’s packaging for Amaro 33 is a luminous exploration of how classic products can engage modern audiences through multisensory design. While Amaro is steeped in history as a traditional herbal liqueur, this packaging offers a fresh, contemporary interpretation designed to appeal to trend-conscious, younger consumers.

In daylight, the bottle is elegant, clean, and refined. The design features a minimalist label with sharp typographic hierarchy and sleek contouring. However, the real surprise comes in low light—thanks to the integration of glow-in-the-dark ink, the label radiates a phosphorescent glow. This surprising transformation allows the product to literally shine in bar environments, late-night gatherings, and ambient nightlife settings.

The design does more than create visual interest; it transforms context. By allowing the bottle to evolve based on lighting conditions, YG Design taps into experiential design principles, where interaction becomes part of the product identity. This dynamic duality between day and night aesthetics captures attention, generates intrigue, and distinguishes Amaro 33 from its more conventional competitors.

More importantly, this packaging doesn’t rely on gimmickry. The glow feature is harmoniously integrated into the brand narrative—one of duality, mystique, and modern reinvention. It aligns with the cultural shift toward immersive brand experiences where packaging acts as an ambassador of emotion and curiosity.

This concept reinvigorates heritage branding with futuristic nuance. Amaro 33’s packaging is more than a bottle—it’s a performance piece. YG Design demonstrates that traditional products can find new life and new audiences by innovating where others imitate. Through light-responsive design, Amaro 33 becomes a product of the present with roots in the past and eyes on the future.

4. Pastel Dream Packaging for Souldrops Detergent

Souldrops, a laundry detergent brand reimagined by Réka Baranyi, is not your average household product. It challenges everything you expect from the cleaning aisle with its poetic palette and sculptural bottle shapes. At first glance, the visual aesthetic evokes not cleaning products, but perfume or skincare—elevating detergent to the realm of lifestyle design.

The packaging uses soft, dreamy pastel tones—muted pinks, serene blues, and gentle lilacs—to evoke feelings of tranquility, cleanliness, and freshness. The color scheme is not just trendy—it’s emotionally intelligent. It calms the viewer, reducing the stress and monotony often associated with chores, and instead turning the act of doing laundry into something delicate, aesthetic, even indulgent.

The shape of the bottle is equally distinctive, boasting a curved silhouette that fits comfortably in the hand and stands out dramatically on store shelves. It's ergonomically sensitive yet artistically refined, making it an object you wouldn't want to hide in a cabinet. Each bottle looks like it belongs on a bathroom shelf next to high-end cosmetics rather than under a sink.

What sets this project apart is how thoroughly it redefines category norms. Souldrops doesn’t just enter the market—it disrupts it. While competitors rely on aggressive colors and loud typography to signal efficacy, Souldrops takes a whisper-quiet approach that paradoxically shouts sophistication. The minimalist labeling, subdued tones, and graceful curves suggest that cleanliness and serenity can go hand in hand.

5. Vintage Narrative for Santaren Rum by Estudio Maba

Estudio Maba’s packaging for Santaren Rum encapsulates a design that elegantly channels the charm of antiquity while maintaining a contemporary allure. This visual identity is more than just a nod to the past—it is a carefully curated story told through layers of craftsmanship and visual nuance. By drawing inspiration from 18th- and 19th-century engraving techniques, the design transports the viewer to an era of artisanal mastery and slow-crafted spirits.

The label is a tactile experience in itself, with a richly embossed surface that invites touch and curiosity. Gold foiling weaves through delicate line work, offering a regal quality that commands attention without ostentation. The dark amber hues of the bottle reflect the rum’s aged depth, while the intricate detailing on the label echoes the complex notes and character of the liquid it contains.

This approach to packaging seamlessly blends form with narrative. The product feels curated for connoisseurs who appreciate history and the quiet sophistication of craftsmanship. The visuals evoke visions of oak barrels, flickering lanterns in cellars, and handwritten ledgers from distilleries long past. There’s an unspoken promise in this design: that what you are about to drink has a story as compelling as its flavor.

Estudio Maba has mastered the art of visual storytelling by creating packaging that functions like a relic—something that feels inherited rather than purchased. The design becomes a bridge between tradition and contemporary luxury, allowing today’s consumers to participate in a lineage of fine rum appreciation. In a market flooded with generic branding, Santaren Rum stands apart as a design artifact that speaks fluently in the language of memory, ritual, and refined indulgence.

6. Nature’s Essence in Flo Alkaline Water by Matter Branding

Matter Branding’s visual system for Flo Alkaline Water exemplifies how a product can embody its intrinsic qualities through thoughtful design. As Egypt’s pioneering alkaline water brand, Flo needed an identity that not only set it apart but articulated its natural origins and aspirational lifestyle benefits. The outcome is an evocative brand expression that resonates with clarity, vitality, and elegance.

Inspired by the primal role of water in the cycle of life, the branding integrates fluidity into every aspect of its design. The logotype is soft yet structured, mirroring both the delicacy and strength of flowing water. The bottle form is clean and streamlined, encouraging visual serenity while standing confidently as a symbol of wellness. Minimalist iconography and understated color gradients convey a sense of rejuvenation and purity.

The decision to avoid over-saturation in visual elements was intentional. Instead, the brand opts for restraint—inviting the user into an experience of stillness, presence, and healthful living. This restraint does not limit the design's impact; rather, it amplifies it, allowing space for meaning to breathe. The aesthetic draws from nature but does not mimic it—it distills its essence.

Flo’s branding positions it not just as hydration, but as a holistic lifestyle product. It appeals to discerning consumers who align their purchasing decisions with values like sustainability, clarity, and modern wellness. Matter Branding has effectively turned a transparent liquid into a multifaceted brand statement—one that feels aspirational without pretension.

Through quiet sophistication and conceptual depth, Flo exemplifies how branding can transform a basic commodity into a culturally resonant artifact. It’s not just about selling water—it’s about embodying equilibrium, presence, and purity in every detail.

7. Elegant Tea Gifting with Licha by Uvisual

Uvisual’s work for Licha Tea elevates this traditional Taiwanese beverage into an international gift-worthy masterpiece. More than packaging, this project serves as an ambassador for cultural pride, fine craftsmanship, and refined visual storytelling. Designed for modern consumers with an appreciation for heritage and aesthetics, Licha’s presentation captures the ceremonial grace and artisanal essence of premium tea culture.

The brand narrative is structured around the timeless tradition of tea gifting in East Asia—where offering tea is not just a gesture of hospitality, but an act of emotional expression. Uvisual translates this gesture into packaging that is as symbolic as it is beautiful. Western luxury design elements—such as geometric symmetry, high-contrast layouts, and elegant serif typefaces—merge gracefully with vibrant Asian motifs, producing a hybrid aesthetic that appeals globally while honoring its roots.

Each tea box is color-coded to represent different flavor profiles and sourced regions, turning the packaging into a chromatic celebration of Taiwan’s tea-growing heritage. The use of foiled accents and delicate patterns elevates each product to the realm of fine giftware. This packaging doesn’t merely contain tea—it curates an experience of mindfulness, appreciation, and elevated routine.

What distinguishes this design is its clarity of purpose. It understands the importance of ritual and emotion in product engagement. It takes a daily habit and wraps it in layers of cultural sophistication, making it feel meaningful, almost sacred.

Uvisual has created more than a tea brand—they’ve developed a visual language that celebrates intimacy, tradition, and transcontinental design excellence. Licha stands as an emblem of how packaging can preserve identity while inviting the world in.

8. Minimalist Perfection in Maker Oats by PepsiCo Design

PepsiCo’s creative division brought disciplined precision to the branding of Maker Oats, a line of breakfast products that reinterprets nutritional value through Scandinavian-inspired minimalism. The design strips away superfluous elements to communicate trust, health consciousness, and contemporary sensibility through a system that is profoundly simple yet visually striking.

Drawing inspiration from Nordic design principles, the visual architecture of Maker Oats is constructed on a grid of clean lines, negative space, and sparse color. Black and white are the dominant tones, creating an aura of integrity and clarity. Strategic bursts of color add energy and category distinction, ensuring each product maintains individual personality within a cohesive family.

The typography is geometric and refined, echoing Bauhaus traditions while maintaining approachability. The iconography is utilitarian, representing ingredients, preparation methods, and nutritional highlights without overwhelming the layout. This measured approach encourages transparency and suggests that the product has nothing to hide.

The branding further emphasizes the relationship between health and design. Maker Oats appeals to a demographic that shops not just for sustenance, but for alignment with personal ethics—minimalism, authenticity, and sustainability. The visual austerity, far from being bland, creates an atmosphere of calm assurance and thoughtful living.

This design system is not decorative; it’s ideological. It turns the packaging into a quiet advocate for mindful consumption, modern dietetics, and design as a daily interface. PepsiCo’s design team has demonstrated how even large corporations can apply artisan-inspired principles to mass-market products, creating visual resonance without sacrificing scale.

Maker Oats is a manifesto in oat form—one that suggests breakfast can be beautiful, packaging can be intentional, and that great design is often defined by what you choose not to say.

9. Musical Forest Vibes in Tropical Lighthouse by Robert Bazaev

Robert Bazaev’s vinyl record cover for Tropical Lighthouse transcends traditional album art, delivering a visual narrative that mirrors the dreamlike musical style of Teebs, the Los Angeles-based experimental musician who inspired the piece. Teebs’ music is known for its ethereal textures and fragmented rhythms, and Bazaev’s interpretation captures this sensibility with haunting precision.

The cover is a lush, surreal portrayal of a tropical forest, abstracted and layered to resemble a hallucinatory soundscape. The artwork appears as if it has been unearthed from another dimension—organic, chaotic, yet harmonized. Swaths of textured foliage dissolve into digital noise. Soft gradients morph into shadowy forms. The composition feels alive, moving in tandem with the ambient, off-beat rhythms that characterize Teebs’ sonic world.

This cover is more than decoration—it is a gateway. It offers a synesthetic journey, where visuals and audio intertwine. Looking at it, one can almost hear the gentle percussive shuffles, atmospheric glitches, and melodic loops that define the music. The design functions as a visual echo of the album’s content, inviting the listener to immerse themselves before the needle even hits the vinyl.

Bazaev’s approach is emblematic of a growing trend in contemporary record design, where album covers are not simply promotional materials but artistic experiences in their own right. With Tropical Lighthouse, the boundary between auditory and visual storytelling dissolves, resulting in a record that doesn’t just play—it resonates on multiple sensory levels.

10. Playful Primate Imagery for Coffee Lovers by Salvita Bingelyte

In a delightful fusion of whimsy and sophistication, Salvita Bingelyte designed packaging for In The Mood for Coffee that brings personality and humor to the morning ritual. The concept draws from the expressive world of monkeys—creatures known for their intelligence, unpredictability, and playfulness—making them perfect stand-ins for the moods that coffee drinkers experience.

Each variety of coffee is represented by a different illustrated monkey, each with distinct facial expressions and accessories that convey its respective mood. Some are wide-eyed and energetic, others contemplative or cheeky. These monkeys wear monocles, hats, or bow ties, adding a layer of charm and human relatability that transforms the product into a conversation piece.

The packaging is visually clean and structured, allowing the illustrations to take center stage. A well-balanced layout and tasteful color palette support the narrative without overwhelming it. The style bridges cartoonish vibrancy with editorial refinement, making it equally suitable for boutique cafes and high-end retail shelves.

Beyond its playful surface, the design offers clever commentary on the emotional connection people have with coffee. Morning beverages often serve as comfort, catalyst, or even personality amplifiers. By personifying these roles through monkey characters, the packaging creates immediate, empathetic appeal. It engages customers with storytelling, humor, and self-reflection—all within the limited space of a product label.

Bingelyte has masterfully turned a common product into a series of collectible art pieces. With each monkey offering a glimpse into the human psyche, In The Mood for Coffee becomes not just a brand but a gallery of moods, brilliantly expressed through illustrative design and emotional insight.

11. Surreal Rock Art in Death by Chocolate by Alain Aebersold

Alain Aebersold’s cover design for Swiss rock band Death by Chocolate’s album Crooked for You is a hypnotic visual statement, steeped in surrealism, science fiction aesthetics, and classic rock iconography. It represents an imaginative leap into a twisted world that perfectly mirrors the album’s sound—raw, mysterious, and emotionally dense.

The landscape he crafts is one of otherworldly distortion. Mountains curve unnaturally, skies flicker with eerie colors, and structures loom like artifacts from a forgotten civilization. The design channels the spirit of vintage science fiction illustrations but reinterprets them through a modern, slightly chaotic lens. It feels familiar yet fundamentally altered, like a dream remembered through static.

Aebersold’s use of color, negative space, and visual disruption challenges the viewer’s perception and forces a deeper engagement. Unlike conventional album art that relies on photographic clarity or band imagery, this piece tells a symbolic story, making it more about emotion and atmosphere than literal interpretation.

Influences from iconic records like Pink Floyd’s The Dark Side of the Moon or Joy Division’s Unknown Pleasures are felt here—not as imitation, but as a continuation of the tradition where album artwork becomes inseparable from the musical identity. Aebersold follows in the footsteps of legends by creating an image that’s unforgettable, even when the music isn’t playing.

With Crooked for You, the packaging acts as an extension of the band’s sonic experimentation. It invites the audience to not only listen but to step inside an imagined world that is as twisted and rich as the music itself. Aebersold’s work is a reminder that great design doesn’t just support an album—it becomes a vital part of its legacy.

12. DIY Calendar Meets Puzzle Toy by Katsumi Tamura

Katsumi Tamura revolutionized the humble calendar with a design that merges functionality with playfulness. His 3D puzzle calendar, created for 2018, invites users into a tactile, interactive experience that turns date tracking into a creative pastime. Rather than existing as a passive desktop item, this calendar demands attention, curiosity, and involvement.

Constructed from interlocking pieces in geometric shapes like triangles, circles, and squares, the calendar allows endless rearrangements. Users can form structures that resemble wheels, animals, or abstract sculptures, transforming the act of checking dates into a moment of exploration. The modular components snap together intuitively, allowing even children to engage with it.

Tamura’s philosophy behind the design is clear: everyday objects should spark joy. This calendar is both utilitarian and artistic, making it a centerpiece rather than an afterthought. The vibrant color palette enhances its toy-like appearance, while subtle patterns and thoughtful detailing keep it refined enough for professional environments.

The educational potential of the calendar also deserves mention. It encourages spatial awareness, planning, and creativity. By physically manipulating time-based elements, users form a more intimate relationship with scheduling. This emotional and mental engagement elevates the calendar from a tool to a companion.

What makes this project exceptional is its ability to blur the lines between object and experience. Tamura did not simply design a calendar—he designed a ritual. One that encourages users to build, reflect, and look forward with intention. In a digital age dominated by screens and automation, this analog design feels refreshing, tactile, and deeply human.

Tamura’s puzzle calendar isn’t just about time—it’s about interaction, curiosity, and the beauty of daily simplicity reimagined through the lens of thoughtful design.

13. Delicate Visual Identity for Mangata Patisserie by M—N Associates

Mangata Patisserie's visual identity is a poetic blend of minimalism and romance, evoking a rare tranquility seldom seen in dessert branding. Created by M—N Associates, the identity draws inspiration from the Swedish word "Mangata"—the glimmering reflection of moonlight on a water surface. This rare natural phenomenon becomes the heart of the brand's aesthetic and emotional narrative.

At first glance, the branding exudes restraint and refinement. Clean lines, muted tones, and carefully spaced typography all contribute to an atmosphere of quiet luxury. The color palette, built on a base of off-whites, blushes, and moonlit silvers, reflects not only the patisserie’s products but its philosophy—sophistication through simplicity. The logomark, subtly resembling a crescent ripple, acts as both a signature and a symbol of the brand’s celestial muse.

Every design element carries intent. Packaging is presented like a love letter, sealed with foil-stamped insignia, creating an experience of opening a gift rather than unboxing a product. The harmony between visual restraint and emotional depth elevates Mangata’s branding to an experiential level, where each interaction feels intimate and handcrafted.

The design serves the brand’s target audience—connoisseurs of artisan desserts and lovers of elegant moments. It resonates deeply with those who view patisserie not as food, but as a sensory journey. By pairing French culinary tradition with Nordic design philosophy, Mangata Patisserie becomes a brand that speaks fluently in two languages: indulgence and intentionality.

M—N Associates have not merely designed a logo and packaging—they’ve sculpted a feeling. One that lingers as sweetly as the flavors Mangata offers. In a saturated market, this identity stands as a tribute to slow branding, where every visual and tactile element tells a story of light, longing, and culinary artistry.

14. Cloister-Inspired Book Design by Yuta Takahashi

For Way of Knowledge and the Holy Spirit by Michael Debus, designer Yuta Takahashi crafted a book cover that transcends utility to become an object of reverence. Rooted in the architectural solemnity of medieval cloisters and the spiritual depth of illuminated manuscripts, the design radiates intellectual gravitas and spiritual poise.

The cover design integrates symmetrical layouts, serif typefaces with a liturgical character, and decorative filigree reminiscent of ancient theological texts. Subdued, almost monastic color tones—deep burgundy, parchment beige, and ink black—create a meditative presence. The cover does not shout; it whispers to the reader, inviting introspection even before the first page is turned.

Embossed detailing and textured paper elevate the tactile experience, turning every interaction with the book into a moment of reflection. The visual choices are far from ornamental—they are symbolic. Arched motifs allude to gateways of knowledge, while golden accents reference the divine light of wisdom. This book feels less like a printed artifact and more like a relic from a sanctuary of thought.

Yuta Takahashi’s approach exemplifies reverence for content. The design reflects the philosophical and spiritual themes within the book, providing a cohesive interface between reader and writer. It respects the text while enriching it with layers of visual and emotional resonance.

More than a book, this is a vessel. It functions as a scholarly companion, an aesthetic object, and a spiritual artifact—crafted with discipline and elevated through symbolic design thinking.

15. Geometric Art Calendar by Katsumi Tamura

Katsumi Tamura reimagines the everyday calendar with architectural precision in his Tri-leg Calendar design. Unlike conventional flat formats, this piece employs geometric modularity to transform scheduling into an interactive spatial experience. Comprised of three-legged triangular components, the calendar stands upright, almost like a modernist sculpture.

Each unit represents a month and can be rearranged or rotated to suit the user’s space or mood. This flexibility adds a tactile, exploratory dimension to what is often a static utility. Its minimal aesthetics—monochrome lines, sans-serif typography, and foldable planes—offer a refined contrast to its playful form.

The calendar does more than display dates. It encourages daily engagement through its presence on a desk or shelf. Users interact with it not as a tool, but as a design object. This transforms timekeeping into a meditative ritual—an intentional act of resetting, repositioning, and observing.

Tamura’s project reminds us that utility can be poetic. The Tri-leg Calendar doesn’t impose itself; it invites contemplation and creativity. In environments increasingly dominated by digital interfaces, this analog innovation offers a refreshing return to tactile design and modular thinking.

16. Dot-to-Dot Architecture Calendar by Bao Xiying

Bao Xiying brings an element of surprise and creativity to functional design with her dot-to-dot calendar concept. Initially appearing as minimalist sheets of paper with scattered numbers, each month gradually reveals an architectural landmark from Tongji University as the days pass and the user connects the dots. The act of completing each image mimics the unfolding of time itself.

This interactive calendar turns timekeeping into a participatory process. It draws users in with curiosity and rewards them with evolving architectural sketches—ranging from modernist buildings to classical facades. The illustrations celebrate the university’s historic and cultural significance, commemorating its 110th anniversary through visual storytelling.

The design is rooted in education and engagement. It not only offers utility but subtly teaches architectural appreciation and fosters spatial awareness. With each month, users gain insight into their surroundings, forming a deeper connection to the spaces they inhabit.

Bao’s work exemplifies how graphic design can be layered, interactive, and educational. By merging gamification with architectural homage, the calendar becomes a thoughtful gift, a classroom tool, and a work of process-based art all at once.

17. Pixel-Glitch Aesthetic for Post-Production Brand by Papanapa

Brazilian studio Papanapa took a bold conceptual approach in crafting the identity for Anti-Glitch Foundation, a post-production company seeking to visually communicate its intersection of art and technology. Inspired by digital malfunctions, the branding embraces fragmentation, compression artifacts, and pixel noise as core motifs.

Rather than hide the chaos of post-production, Papanapa amplifies it. The brand’s visual assets are defined by disrupted patterns, abrupt color shifts, and intentionally broken grids. Typography occasionally fragments or jitters, mirroring the aesthetics of glitch art and video degradation. These “errors” become the visual language of a studio that thrives on manipulating visual reality.

The color palette blends low-res tech nostalgia with futuristic minimalism—think vaporwave pinks, CRT screen greens, and digital blacks. Every touchpoint, from logo to website interface, feels dynamic and erratic, yet meticulously curated.

This branding asserts that digital imperfection is not only acceptable—it’s beautiful. It reflects the duality of the company’s ethos: creativity within control, order emerging from distortion. Anti-Glitch Foundation's identity becomes a metaphor for their craft, showing that the most compelling visuals often arise from creative manipulation of the flawed.

18. Art Deco Elegance for Haymarket Hotel by 25AH

The visual identity developed by 25AH for Haymarket Hotel in Stockholm is a timeless homage to the roaring twenties, wrapped in a contemporary attitude. Inspired by the building’s heritage and the golden age of Art Deco, the branding seamlessly blends grandeur with cheeky modern charisma.

Every element of the brand, from signage to room keys, pays tribute to the era of velvet curtains, jazz music, and geometric elegance. Gold accents, bold patterns, and ornate typography evoke the luxury of old cinema houses and speakeasies. Yet, the design doesn’t merely replicate history—it reinterprets it.

The conceptual core of the identity—“Greta Garbo meets Lady Gaga”—captures the hotel’s dual essence. It’s a space where historic architecture dances with contemporary flair. That tension between legacy and rebellion permeates the branding, creating a memorable impression for modern travelers who crave stories, not just stays.

Through calculated contrast and theatrical visuals, Haymarket’s identity elevates hospitality into performance. Guests don’t just check in—they enter a scene. 25AH’s work proves that hotels are not just destinations; they are stages, and great branding sets the curtain.

19. Symbolic Exhibition Poster by Naoyuki Fukumoto

For a Tokyo University art exhibition, Naoyuki Fukumoto designed a poster that bridges art, humanity, and space exploration. By merging the Vitruvian Man with an astronaut, he visualizes the synthesis of scientific discovery and artistic insight. The design is intellectually layered, serving as a conceptual anchor for the event’s theme.

20. Organic Fast-Food Identity for Watson Vegan Truck by Donovan Bernini

Donovan Bernini’s branding for Watson Vegan Truck draws from the aesthetics of artisanal signage and organic markets. With a clean pastel green palette and classical serif fonts, the identity blends tradition with eco-conscious innovation. It positions the food truck as a premium, plant-based culinary destination that remains approachable and grounded.

Ready to Make Your Mark?

These 20 graphic design projects demonstrate that award-winning work is defined by more than visual appeal—it’s about vision, strategy, and emotional impact. The A’ Design Awards provide the ideal stage for designers to express ideas that shape industries and inspire audiences. Whether your work leans toward innovative packaging, immersive branding, or experimental visual systems, the competition welcomes you. Visit the official A’ Design Awards platform to explore categories, entry deadlines, and submission requirements. This is your opportunity to let your design speak on a global stage—submit your masterpiece and join the ranks of creative visionaries.

Final Thoughts

The A’ Design Awards are more than just an annual competition—they are a prestigious platform where groundbreaking creativity, thoughtful problem-solving, and purposeful storytelling converge. As we’ve explored through these 20 exemplary graphic design projects, true innovation lies not just in visual brilliance but in the deeper intent behind each design decision.

From the myth-inspired elegance of Fengsheng Cai’s whisky packaging to the environmentally conscious materials used by Omdesign, each project illustrates how graphic design can communicate values, evoke emotion, and shape perceptions. Whether it’s a vinyl cover that reflects a soundscape or a minimalist calendar that doubles as art, every entry in this collection pushes the boundaries of conventional design and redefines how audiences interact with visual media.

These projects also underscore the importance of context and cultural resonance. Designers like Robert Bazaev and Bao Xiying show us how a connection to place, memory, and music can inspire a design language that speaks universally. Others, like Katsumi Tamura and Donovan Bernini, remind us that form and function can coexist playfully and practically. Through this fusion of utility and beauty, the very essence of design as a problem-solving art form becomes apparent.

Entering the A’ Design Awards isn’t simply about competing—it's about contributing. It’s about being part of a global conversation that celebrates creativity, diversity, and human-centered thinking. Whether you’re an independent designer, a creative studio, or an emerging talent, submitting your work means you’re ready to share your unique vision with the world and measure it against the highest standards of the design industry.

Let these projects inspire not only your next design but your approach to design itself. Look beyond the surface, embrace storytelling, and harness design as a tool for change, connection, and culture. The A’ Design Awards await your ideas. Take the next step—submit, compete, and let your creativity resonate on a global scale. The world is ready to see what only you can create.

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